Yoga Nest
Design & Development
The Yoga Nest website was designed to break away from the typical yoga studio aesthetic. Built in Framer, it reflects the studio’s commitment to inclusivity, individuality, and self-expression. Rather than polished perfection, the design embraces warmth, personality, and diversity—creating a welcoming digital space for everyone, from curious newcomers to seasoned practitioners. No rules, no rigid expectations—just a space to move, breathe, and belong. (Design & Development, Brand Identity, Logo Design)
Client:
The Yoga Nest - Switzerland
Role:
Designer & Developer, Brand Identity, Logo Design
Year:
2024
Challenge
The biggest challenge was avoiding the predictable, overly serene look common in yoga websites—while still keeping the experience calm, inviting, and user-friendly. We had to find the right balance between personality and clarity, designing a layout that felt unique without overwhelming visitors. Translating the studio’s inclusive values into visual language also meant carefully choosing imagery, copy, and structure to reflect diversity and openness. The site was built using a custom Bento-style layout in Framer, which added complexity in maintaining responsiveness across devices while keeping the design modular, intuitive, and visually engaging.
Objective
The goal was to create a website that reflects Yoga Nest’s inclusive and open-minded philosophy—welcoming every body and every level of experience. Key objectives included stepping away from generic yoga studio visuals, using a Bento-style layout to create a fresh, modular experience, and building a responsive site that feels warm, human, and approachable. The site needed to communicate diversity, encourage exploration, and make it easy for users to discover classes, book sessions, and feel at home—whether they’re beginners or lifelong practitioners.
Results
The final website delivers a fresh, inclusive experience that stands out in the wellness space. The Bento-style layout guides users through the site in an intuitive and engaging way, making content easy to explore across all devices. Built entirely in Framer, the site combines responsive performance with a unique visual identity that reflects the studio’s values. Visitors are welcomed with warmth and personality—no polished perfection, just a space that feels real, human, and open to everyone.
